Work

Three local business websites, taken apart and rebuilt. Each shows the before, our process, every fix and why, and a prototype you can click through.

We audited 36 real plumber, auto shop and salon websites in October 2026. Every problem shown comes from those sites, anonymized and recreated under fictional names.

Plumber & HVAC

Their customers aren't browsing.

Auto repair

People pick a mechanic on two things: can I trust you, and can you get my car in this week.

Hair salon

A new salon client wants three things: what it costs, who will do their hair, and a way to book at 11pm without calling.